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Google Ads campaign dashboard used by Liquia Design for strategic ad management, keyword optimization, and conversion-focused marketing systems

Google Ads services in Michigan

ADS & AUTOMATION THAT HELP Businesses 
               FASTER

Get in front of the right people at the right time with strategic ads and simple automations that bring in leads, without adding more work to your plate. Built for service-based and local Michigan businesses who want predictable growth.

get leads

Running google ads shouldn’t feel overwhelming, but for most businesses, it does.

Right now, you might be dealing with

  • Ads that don’t convert (or don’t run at all)

  • Wasted money on clicks that never turn into leads

  • Confusing dashboards and unclear results

  • No tracking or structure behind your marketing

  • Leads slipping through the cracks because nothing is automated

  • Spending too much time following up manually

  • Feeling unsure what’s actually working

Here's what usually gets missed:

Running ads by themselves rarely fixes the bigger lead problem.

But, when ads are paired with smart automation and follow-up, everything starts to feel more manageable, and more effective.

Tablet displaying Google search results illustrating Liquia Design’s Michigan SEO, keyword strategy, and content optimization services

You don’t have to piece this together on your own, and you shouldn’t have to.

Google Ads, funnels, automations, and tracking are a lot to manage when you’re already running a business. I’ve helped service-based businesses create simple, strategic, data-backed ad systems that bring in leads consistently (without burning through their budget).

My approach is grounded in psychology, search intent, and clarity - not guesswork or complicated tech.

Small business owner working on website content and design on a laptop
Google Analytics 4 dashboard showing website traffic and conversion tracking managed by Liquia Design’s Michigan digital marketing services

Ads & Automation Built for Predictable Growth

This isn’t random ads or complicated funnels.


It’s a system designed to connect your business to the right people at the right time, and keep the momentum going.

Every plan includes:

  • Laser-focused ad strategy based on your service areas and keywords

  • Google Search Ads built for intent (not scrolling)

  • Landing page alignment for higher conversion rates

  • Tracking + conversions setup using GA4 & GTM

  • Simple automation flows that follow up with leads instantly

  • Lead nurturing sequences to build trust

  • Budget guidance and optimization

  • Monthly reporting in plain English
     

The goal: fewer wasted dollars, more qualified leads, and a clearer path from click → client.

Simple. Clear. Easy.

1

Book a Strategy Call

We look at your service areas, budget, goals, and visibility.

2

Ad Build & Automation

We look at your service areas, budget, goals, and visibility.

3

Consistent Leads

Your ads run, your automations respond, and your marketing starts working for you.

WHY RUNNING GOOGLE ADS WORKS

Psychology + Data

Web designer working on a laptop to build and update a small business website

✅ Built Around Search Intent
Your ads focus on people actively searching for your service, where the highest-intent buyers are.
 
✅ Aligned With Your Website + SEO
The messaging, layout, and keyword strategy are consistent, which increases conversion.
 
✅ Tracking That Actually Works
Every click is tied to a real action, so you know exactly what’s producing results.
 
✅ Automations That Save Time
No more lost leads or slow follow-up, your systems respond instantly.
 
✅ Targeting For Local Markets
Your campaigns are built around the neighborhoods, counties, and competitors you actually serve.

✅ A Complete Loop Instead of Disconnected Parts
Ads bring people in.
Automations nurture them.
Your website converts them.
Everything works together.

SMART AD SPEND OPTIMIZATION

(without the guesswork)

A solid Google Ads strategy isn’t about throwing money at online advertising and hoping it sticks. It’s about reaching the right audience when they’re actively searching, showing up clearly in search results, and making sure your ads are actually doing their job - bringing in more leads, not just clicks.

That starts with tracking what matters. With proper conversion tracking, we can see how users searching for your services are finding you, what’s working, and where your ad spend is paying off. We focus on the key metrics that support real lead generation, so decisions are based on data, not guesswork.

From there, it’s about the details. Thoughtful keyword research, intentional negative keywords, and ad copy that sounds human all work together to attract the right people. Compelling ad copy sets expectations, builds trust quickly, and encourages action, without feeling pushy or salesy.

Your ads don’t work in isolation, though. Landing page optimization makes sure that once someone clicks, the experience is clear and easy. When your ad copy, landing pages, and tracking are aligned, conversion rates improve and maximum ROI becomes much more achievable.

Everything is supported by clear reporting and ongoing optimization. By reviewing performance regularly and adjusting along the way, we help local businesses turn online advertising into steady lead generation, better visibility, and predictable growth.

INVESTMENT OPTIONS

Ads & automation packages starting at $1,200 monthly + set up.*

Pricing depends on number of campaigns, landing page setup, automation depth, budget size, service area competitiveness.

 The best way to get an accurate quote is to book a call.

*does not include ad spend

FAQ

Amye Liquia sitting on the floor with laptop and phone, working on web design projects for Liquia Design

Ready to get found online?

Let’s build the visibility your business deserves.

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